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Dictionary of Marketing Terms true
By:Jane Imber,Betsy-Ann Toffler
Published on 2008-07-01 by Barron's snippet


More than 4,000 marketing-related terms and definitions cover a wide array of topics. Among them are print production, radio, TV, and outdoor advertising, internet marketing, direct marketing, market research and testing, pricing, marketing legislation, and much more. Here's a fact-filled reference guide for small business owners, internet marketers, advertising artists and copywriters, media analysts, business students, sales and marketing managers, and others seeking to understand marketing concepts and applications.

This Book was ranked at 9 by Google Books for keyword marketing.

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Book which was published by Barron's snippet since 2008-07-01 have ISBNs, ISBN 13 Code is 9780764181641 and ISBN 10 Code is 0764181645

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Book which have "600 Pages" is Printed at BOOK under CategoryBusiness and Economics

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