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Marketing Engineering true
By:Gary L. Lilien,Arvind Rangaswamy
Published on 2004 by DecisionPro


This book and associated software (available separately) aims to train business students to translate marketing concepts into context specific operational decisions and actions using analytical, quantitative, and computer modeling techniques

This Book was ranked at 30 by Google Books for keyword marketing.

Book ID of Marketing Engineering's Books is QE7klxJ4q00C, Book which was written byGary L. Lilien,Arvind Rangaswamyhave ETAG "VeyPEBnzAR0"

Book which was published by DecisionPro since 2004 have ISBNs, ISBN 13 Code is 9781412022521 and ISBN 10 Code is 1412022525

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Book which have "518 Pages" is Printed at BOOK under CategoryBusiness and Economics

Book was written in en

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