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Business Market Research false
By:Leslie Gofton,Mitchell Ness
Published on 1997 by Kogan Page Publishers


This work is an introductory analysis of market research in industrial or business-to-business markets. It is aimed at those with little or no experience in the area, who may need to commission research or analyze and interpret survey data themselves.

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Book which was published by Kogan Page Publishers since 1997 have ISBNs, ISBN 13 Code is 9780749419844 and ISBN 10 Code is 0749419849

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